The annual NMEDA tradeshow conference is the largest mobility industry expo in the United States. It brings together mobility dealers, technicians, driver rehab specialists, vendors, and more.
VMI’s theme for this year was “Imagine Profitability” and we determined four main categories to focus on:
We came up with a booth layout that featured four sections, one for each category. Each section contained one of the four handout sheets, and we encouraged dealers to collect all four for a chance to go into a money booth. Each of the handouts contained useful information about how VMI can help dealers become more profitable, and they all fit together nicely in a branded pocket folder.
Each area of the booth also featured banners that matched each section and displayed some of the key highlights.
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